{"id":735,"date":"2017-02-02T23:40:54","date_gmt":"2017-02-02T22:40:54","guid":{"rendered":"http:\/\/soch.cz\/blog\/?p=735"},"modified":"2017-02-02T23:40:54","modified_gmt":"2017-02-02T22:40:54","slug":"nejlepsi-motivace","status":"publish","type":"post","link":"https:\/\/soch.cz\/blog\/management\/nejlepsi-motivace\/","title":{"rendered":"Nejlep\u0161\u00ed motivace"},"content":{"rendered":"<p>Nejlep\u0161\u00ed motivace, jak ji\u017e v\u011bd\u011bli na\u0161i p\u0159edci, je z\u00a0dob\u0159e ud\u011blan\u00e1 pr\u00e1ce. V\u00a0modern\u00edm sv\u011bt\u011b na to \u010dasto zapom\u00edn\u00e1me a zkou\u0161\u00edme motivovat lidi r\u016fzn\u00fdmi bonusy jako jsou d\u00e1rky, pen\u00edze, r\u016fst v\u00a0kari\u00e9rn\u00edm \u017eeb\u0159\u00ed\u010dku. Zd\u00e1nliv\u011b to m\u016f\u017ee fungovat, ale v\u011bt\u0161ina takov\u00fdch motiv\u00e1tor\u016f jsou vlastn\u011b \u201cdemotiv\u00e1tory\u201c. Tedy, kdy\u017e m\u00e1te nedostatek pen\u011bz, c\u00edt\u00edte se zneuznan\u011b, nedostate\u010dn\u011b ocen\u011bn\u00ed, a\u0165 u\u017e pen\u011bzi nebo pozic\u00ed, tyto faktory v\u00fdrazn\u011b p\u0159isp\u00edvaj\u00ed k\u00a0va\u0161\u00ed demotivaci. Kdy\u017e ale m\u00e1te pen\u011bz dost, c\u00edt\u00edte se ocen\u011bn\u00ed okol\u00edm, m\u00e1te pozici, kterou pova\u017eujete za p\u0159im\u011b\u0159enou va\u0161\u00ed pr\u00e1ci a schopnostem, ani velk\u00fdm p\u0159id\u00e1n\u00edm platu, ani skokem o dva stupn\u011b v\u00a0kari\u00e9rn\u00edm \u017eeb\u0159\u00ed\u010dku v\u011bt\u0161\u00ed motivace nedos\u00e1hnete. Kr\u00e1tkodob\u011b budete m\u00edt radost, ale ta v\u011bt\u0161inou rychle vyprch\u00e1. Naopak, vznikne-li u v\u00e1s pocit, \u017ee odm\u011bna nebyla zaslou\u017een\u00e1, dlouhodob\u011b demotivuje. Stejn\u011b jako \u00faplatek.<\/p>\n<p>Jak tedy motivovat zam\u011bstnance? D\u00e1t jejich pr\u00e1ci smysl, uk\u00e1zat jim, \u017ee n\u011bkomu pomohli, \u017ee d\u011blali n\u011bco smyslupln\u00e9ho, \u017ee pomohli zm\u011bnit sv\u011bt. Je to \u00fapln\u011b jin\u00fd druh uspokojen\u00ed, ne\u017e p\u0159id\u00e1n\u00ed na v\u00fdplatn\u00ed p\u00e1sce. Scrum je \u00fasp\u011b\u0161n\u00fd pr\u00e1v\u011b proto, \u017ee vrac\u00ed \u017eivot do procesn\u011b orientovan\u00fdch firem. Vrac\u00ed jim smysl jejich existence. P\u0159iv\u00e1d\u00ed z\u00e1kazn\u00edka do t\u00fdmu a pom\u00e1h\u00e1 jim znovu definovat hodnotu, kterou jim firmy a jejich produkty p\u0159in\u00e1\u0161\u00ed. A pravideln\u00fd feedback od z\u00e1kazn\u00edk\u016f se transformuje na s\u00edlu, kter\u00e1 zp\u011btn\u011b poh\u00e1n\u00ed lidi vym\u00fd\u0161let je\u0161t\u011b lep\u0161\u00ed \u0159e\u0161en\u00ed probl\u00e9m\u016f z\u00e1kazn\u00edk\u016f a posiluje jejich motivaci a dobr\u00fd pocit z\u00a0\u00fasp\u011bchu.<\/p>\n<p>Kdy\u017e u\u017e uva\u017eujete o n\u011b\u010dem hmotn\u00e9m, co byste dali zam\u011bstnanc\u016fm, abyste pos\u00edlili jejich soun\u00e1le\u017eitost s\u00a0firmou, dejte jim z\u00e1\u017eitek. Existuje mnoho studi\u00ed na dan\u00e9 t\u00e9ma. Co motivuje v\u00edc? 20.000 jako pr\u00e9mie k\u00a0platu, nebo v\u00edkendov\u00fd pobyt na zaj\u00edmav\u00e9m m\u00edst\u011b ve stejn\u00e9 hodnot\u011b pro rodinu? Na to prvn\u00ed si ji\u017e za m\u011bs\u00edc nevzpomenete. To druh\u00e9 z\u016fstane ve vzpom\u00ednk\u00e1ch nejen v\u00e1s, ale i rodiny, a bude p\u016fsobit daleko v\u011bt\u0161\u00ed silou ne\u017e libovoln\u00e9 pen\u00edze. M\u00e1 to jeden h\u00e1\u010dek, kdy\u017e se zept\u00e1te zam\u011bstnanc\u016f, budou volit pen\u00edze. S\u00a0t\u00edm, \u017ee si za n\u011b koup\u00ed co pot\u0159ebuj\u00ed, a \u017ee sami nejl\u00e9pe v\u011bd\u00ed, co je bav\u00ed. Zd\u00e1 se to logick\u00e9, ale bohu\u017eel to nep\u016fsob\u00ed tak, jako kdy\u017e dostanou n\u011bco extra, n\u011bco, co by si sami nikdy nekoupili. Jako firma bych tedy v\u017edy volila z\u00e1\u017eitek. Na z\u00e1v\u011br, \u017e\u00e1dn\u00e9 pouk\u00e1zky na fitness ani kulturu ani dovolenou to nenahrad\u00ed. N\u011bco v\u00a0tom, co d\u011blaj\u00ed \u00fasp\u011b\u0161n\u00e9 firmy jinak, je skryto v\u00a0osobn\u00ed vazb\u011b. Unik\u00e1tnosti. Vytvo\u0159en\u00ed z\u00e1\u017eitku na m\u00edru. Je to n\u011bco jako kdy\u017e kupujete nejlep\u0161\u00edmu kamar\u00e1dovi d\u00e1rek k\u00a0narozenin\u00e1m. Taky mu ned\u00e1te v\u00a0ob\u00e1lce pen\u00edze, ani gastroturku, ale koup\u00edte n\u011bco, co ocen\u00ed. \u017de to stoj\u00ed \u010das? No jo, stoj\u00ed. Ale z\u00e1le\u017e\u00ed v\u00e1m opravdu na zam\u011bstnanc\u00edch, nebo si jen chcete od\u0161krtnout, \u017ee jste n\u011bco ud\u011blali pro jejich motivaci?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nejlep\u0161\u00ed motivace, jak ji\u017e v\u011bd\u011bli na\u0161i p\u0159edci, je z\u00a0dob\u0159e ud\u011blan\u00e1 pr\u00e1ce. V\u00a0modern\u00edm sv\u011bt\u011b na to \u010dasto zapom\u00edn\u00e1me a zkou\u0161\u00edme motivovat lidi r\u016fzn\u00fdmi bonusy jako jsou d\u00e1rky, pen\u00edze, r\u016fst v\u00a0kari\u00e9rn\u00edm \u017eeb\u0159\u00ed\u010dku. Zd\u00e1nliv\u011b to m\u016f\u017ee fungovat, ale v\u011bt\u0161ina takov\u00fdch motiv\u00e1tor\u016f jsou vlastn\u011b \u201cdemotiv\u00e1tory\u201c. Tedy, kdy\u017e m\u00e1te nedostatek pen\u011bz, c\u00edt\u00edte se zneuznan\u011b, nedostate\u010dn\u011b ocen\u011bn\u00ed, a\u0165 u\u017e pen\u011bzi nebo &hellip; <a href=\"https:\/\/soch.cz\/blog\/management\/nejlepsi-motivace\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Nejlep\u0161\u00ed motivace&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[11],"tags":[64,89,7],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/soch.cz\/blog\/wp-json\/wp\/v2\/posts\/735"}],"collection":[{"href":"https:\/\/soch.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/soch.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/soch.cz\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/soch.cz\/blog\/wp-json\/wp\/v2\/comments?post=735"}],"version-history":[{"count":0,"href":"https:\/\/soch.cz\/blog\/wp-json\/wp\/v2\/posts\/735\/revisions"}],"wp:attachment":[{"href":"https:\/\/soch.cz\/blog\/wp-json\/wp\/v2\/media?parent=735"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/soch.cz\/blog\/wp-json\/wp\/v2\/categories?post=735"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/soch.cz\/blog\/wp-json\/wp\/v2\/tags?post=735"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}